ON THE RUN
Having spontaneously hit the road myself in my 20’s I felt inspired to channel my inner nomad and create a concept that reminded me of my travelling days.
The theme of this fashion editorial is two small town Devon ladies who were craving change so they set off on the road to hitch hike to London Fashion week…A much different environment to the place they grew up in. Kate from @wearnotnew provided the clothing which was an absolute vibe! @rhiannonlouisemakeup and @chloeanne_mua created the perfect vintage makeup looks to suit the era of the outfits. With the girls being best friends in real life the chemistry really shone through in the photos:)
Having not been to the Salcombe before, to find the perfect “vintage” petrol station I spent too much time travelling down the road on google maps and came across this baby blue Gulf Store that was an ideal backdrop for our first location. Afterwards I wanted to find an open field with the coastal town in the back round. Somehow I found this online as well! The internet never ceases to amaze me. For props we had designer pieces in old suitcases, an old film camera and fashion magazines. It all came together! To finish the adventure we pitched up set at the side of the road with our signs. The looks we got were hilarious..100% worth the confusion!
It’s always so fun to see a vision come to life. Kyi & Lydia DELIVERED!